Helping Retail Brands Grow
I offer deep strategic guidance to retail founders and teams ready to scale with clarity. My work starts with structured analysis — not guesswork. Every engagement begins with a SWOT Intensive.
-
Build high-converting retail-specific marketing funnels
Integrate in-store and digital experiences for seamless engagement
Design effective CRM and loyalty programs that drive repeat business
Craft local marketing strategies tailored to your core audience
-
Concept and execute pop-ups, product launches, and immersive in-store events
Develop impactful seasonal campaigns that drive traffic and sales
Curate influencer and brand partnerships that align with your values
Launch memorable experiential marketing moments that connect emotionally
-
Identify and execute smart co-branding and cross-promotional opportunities
Build B2B collaborations that drive mutual growth
Lead innovation workshops to unlock fresh ideas with your team
-
Elevate your retail experience from transactional to transformational.
This focused, high-impact session is designed for brands looking to rethink and refresh their retail strategy—whether you're operating brick-and-mortar stores, pop-ups, or a blend of physical and digital touchpoints. We take a deep dive into your current customer journey and identify opportunities to align your retail presence with today’s consumer expectations.
What’s included:
Audit of your current in-store and digital customer experience
Review of merchandising, team engagement, and brand storytelling
In-store & online integration strategy recommendations
Ideas for community-based experiences and local engagement
Actionable roadmap to enhance traffic, connection, and conversion
Perfect for:
Brands that want to modernize their in-store presence, improve customer flow, and bridge online/offline engagement to boost loyalty and sales. -
Get clear, get seen, and get results—fast.
This 2–4 week sprint is built for brands that need a powerful shot of momentum. Whether you’re preparing for a product launch, seasonal campaign, or brand refresh, this offer helps clarify your brand voice, sharpen your strategy, and create a buzz that drives measurable growth.
What’s included:
Brand audit and positioning refinement
Custom campaign concept or promotional plan
Creative direction and content ideas tailored to your audience
Influencer, partnership, or PR strategy (based on goals)
Final roadmap with clear next steps and quick wins
Perfect for:
Emerging or growing brands looking for a fast, focused strategy to boost visibility, engagement, and traction—without a long-term commitment.
-
A 2-week deep dive into your brand’s internal and external environment, delivered as a structured, insight-rich strategy brief.
What you get:
A full SWOT audit (Strengths, Weaknesses, Opportunities, Threats)
Custom strategic recommendations (short + long term)
A 60-minute walkthrough call to align on key priorities
Who it's for:
DTC brands
Retail teams facing growth decisions or strategic pivots
Founders and execs who want clarity — fast
-
A hands-on engagement to turn your SWOT insights into a clear 3–6 month strategic action plan. I help you prioritize initiatives, sequence major decisions, and align your team around next steps.
What you get:
A custom roadmap broken down into focus areas, quick wins, and long-term priorities
2–3 strategy calls to pressure test ideas and make real-time tradeoffs
Optional leadership alignment workshop or team playback session
Who it’s for:
Brands that are ready to move from clarity to action — and want support making smart strategic tradeoffs. -
This a 90-minute 1:1 strategic session designed for founders and operators of product-based businesses who are ready to stop guessing and start leading with clarity.
What you get:
90-Minute Strategy Call where we map your current business model and challenges
3–5 core focus areas for your next growth phase
Strategic Action Plan (PDF)
Who it’s for:
Product-based founders feeling pulled in too many directions
Brands stuck between growth phases (e.g., DTC → wholesale, founder-led → team-run)
Founders needing a neutral, strategic eye before hiring, scaling, or pivoting
-
Ongoing access to me as your outside, inside advisor. I join your leadership conversations, provide decision support, and help you stay aligned with your strategic direction — without the cost or commitment of a full-time hire.
What you get:
Monthly or bi-weekly 1:1 strategy calls
Slack/email access for feedback and quick insights
Light-touch advisory on product, positioning, or operational shifts
Optional prep or debrief support for board meetings or launches
Who it’s for:
Founders and executives who want a trusted, experienced thought partner as they scale — someone who knows their business inside and out. -
Facilitated, insight-rich sessions for your leadership or brand team — designed to align everyone around vision, positioning, and priorities.
What you get:
1 or 2-day custom workshop (virtual or in-person)
Pre-workshop interviews + agenda planning
Team exercises on SWOT, brand positioning, or strategic tradeoffs
Full debrief and summary report
Who it’s for:
Retail teams navigating change, leadership transitions, or major growth stages — where strategic alignment is critical.